Global Trust in Digital Services is in Decline. 

Thales announced the findings of its 2025 Digital Trust Index - Consumer Edition, revealing a universal decline in trust for digital services compared to this time last year. 

Thales surveyed over 14,000 consumers across 14 countries about their relationship with online brands and services, their privacy expectations, and how brands can earn their trust. 

Across 13 different sectors, only insurance, banking and government saw either their trust levels remain stagnant, or very slightly increase. When asked which sector they trusted with their personal data, not one sector reached above 50% approval.

Download the full report now to learn more about the findings, stay ahead of emerging trends and discover strategies to strengthen your organisation’s trust framework.