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October 8–9, 2025, Hermitage Hotel Prague – Verdana Conference Room

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FY25 GTM INTERNAL ENABLEMENT WORKSHOP – Upgrade and Expand

Pipeline Building & Regional Execution Alignment

About This Event

Set against the backdrop of historic Prague, this in-person session offers an immersive environment designed to:
  • Deepen your understanding of our FY25 GTM priorities and preview the strategic direction for FY26
  • Clarify roles and responsibilities across Sales and Marketing to ensure coordinated and accountable program execution
  • Surface regional insights and challenges to inform and refine our global approach

Workshop Mission

Enable every regional team to build and accelerate pipeline for FY25 priority programs. We’ll empower Marketing and Sales teams to cooperate more effectively and deliver measurable impact.

Through a mix of panel discussions, best-practice showcases, and regional breakouts, we’ll equip you to:

Key Workshop Ideas

  • Align around Upgrade and Expand priorities (Upgrade, XAAS, SMB growth, Increase Registration, and GSI strategy)
  • Build measurable execution tracks tied to pipeline KPIs
  • Ensure every voice and regional challenge is considered

Packed Agenda

This two-day internal enablement workshop brings together key stakeholders from across our organization with one unified goal: to drive growth by upgrading, expanding, and accelerating execution across the SMB and Unnamed account segments.

  1. DAY 1: WEDNESDAY, OCTOBER 8, 2025

    10:30 AM - 12:30 - Registration

    12:00 PM - 1:00 PM - Lunch 

    1:00 PM – 5:00 PM

    Key Focus Areas:

    1. Upgrade and Expand Motion Acceleration

    2. XAAS (Cat S) Program Activation

    3. Small Business Growth Framework

    (Check-In from 3:00 PM)

  2. DAY 2: THURSDAY, OCTOBER 9, 2025

    9:00 AM – 4:00 PM

    Key Focus Areas:

    1. Registration Optimization & Protection Update

    2. Cross-Team Collaboration for Execution

    3. Final Strategy Building & Action Planning

    (Check-Out 12:00 PM)

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Workshop Flow & Pipeline Outcomes

 

  • Panel Discussions: Hear what’s working in peer regions to generate deal momentum
  • Breakout Sessions: Map your region's upgrade and XAAS motion directly to pipeline targets
  • Best Practice Showcases: Explore real execution examples that unlocked qualified opportunities
  • Group Planning: Walk away with a pipeline-aligned execution plan for Q4 and FY26

Register NOW

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